SKIMS Swim exclusively launched at the Selfridges Corner Shop on 12th June. The Limited-edition new swim collections include Crotchet Swim and Zip Up Swim, exclusive to Selfridges and just in time for Summer. Designed by Willo-Perron of Perron Rotteninger, it features a spectacular diving board and palm tree structures inspired by summertime, swimming pools, and Los Angeles.
This is SKIMS most conceptual pop-up to date. Customers were able to enjoy ice cream and matcha lattes from Cellar Society while they shopped.